an online book by David Gurteen
Ideation is the creative process of generating, developing, and refining ideas, often used in problem-solving, innovation, and brainstorming.
Ideation is the creative process of generating, developing, and communicating new ideas, where an idea is understood as a basic unit of thought that can be either visual, concrete, or abstract. Ideation comprises all stages of a thought cycle, from innovation, to development, to actualization. Ideation can be conducted by individuals, organizations, or crowds. As such, it is an essential part of the design process, both in education and practice.
Credit: Wikipedia - Ideation_(creative_process)Silicon Valley Versus Route 128 Building 20 at MIT Close Pop-up all posts in this chapter In the early 2000s, Google introduced its 20% time policy that let workers spend one day a week on their own projects. This helped employees create new ideas while still doing their main jobs. Though it was hard to … Continue reading The Google 20% Free Time Policy Innovation Story: A catalyst for innovation
Conversation Covenant Brown-bag Lunches ** Close Pop-up all posts in this chapter What is brainstorming? Brainstorming is a popular ideation technique for generating new ideas. The basic premise is to get a group together and have them share their ideas freely, without judgment. The goal is to generate as many ideas as possible, regardless of … Continue reading Brainstorming A group discussion to produce a list of ideas or solutions to a problem.
Focus Group Café Idea Campaign Café Close Pop-up all posts in this chapter An Ideation Café is a conversational method used to generate ideas to address a particular issue, problem, or opportunity. It is an adaptation of the Knowledge Café and avoids some of the criticisms of the traditional brainstorming process. Resources Article: Groupthink: The brainstorming myth by … Continue reading Ideation Café A conversation to solve problems or generate ideas
Street Epistemology Theodore Zeldin’s Conversation Dinners Close Pop-up all posts in this chapter Coming up with new ideas or insights in a conventional brainstorming session is often hard work and not very engaging. An alternative approach is the so-called reverse brainstorming. Overview of the process The concept of reverse brainstorming is simple: rather than brainstorm … Continue reading Reverse Brainstorming Café Brainstorming the opposite of what you want
