Tag: John Kay


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Obliquity By John Kay (2010)

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Obliquity ** Complex goals are often best achieved indirectly

Obliquity is a concept that challenges the conventional wisdom about how to achieve success and reach our goals. Economist John Kay popularized the term in his 2010 book “Obliquity: Why Our Goals Are Best Achieved Indirectly.” The central idea behind obliquity is that complex goals are often best achieved indirectly rather than through meticulous planning … Continue reading Obliquity ** Complex goals are often best achieved indirectly