Brainstorming with AI Isn’t About the Answers It’s about the questions that shift your thinking

I recently came across a Substack post that lays out a smart, practical way to use Gen-AI for brainstorming. It ties in closely with something I’ve said many times: we should treat AI as a thinking partner, not a fancy search engine.

The real value isn’t in the answers it gives, but in how it helps us think by asking better questions, surfacing blind spots, and nudging us past the obvious. If you’re already working with AI in this way, or want to push further, take a look. I think you’ll find this approach both useful and powerful.

Midjourney

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